The packaging box, as the name implies, can be used for packaging. It can be classified by wooden box, carton, cloth box, suitcase, iron box, AKRI box and so on according to the materials. It can also be classified by product name, such as gift box, wine box, chocolate box, pen box, food packing box, tea packing box and so forth. It has now developed into a mixture of wood, paper, and other materials. The function of the packaging box includes ensuring the safety of product transportation and improving product grade and so on. Its packaging materials include Dutch board, gray board, density board, acrylic, metal, corrugated board and so on. The packaging of products is an important part of products. It not only plays a protective role in the transportation process but also directly affects the comprehensive quality of products. In this regard, the design plays a very important role.
Design is very important for a product to become popular, such as Tiffany, as we all know. But there are rules to follow. The packaging box design should not only be beautiful but also highlight the brand identification of products. At the same time in the process of shaping the appearance of their own products, it can help you build your own unique brand style. In the process of product packaging design, we must consider the sensitive factors related to the product characteristics and choose the correct way of expression, material, form in order to better highlight the effect. Before doing the packaging box design, it is necessary to understand the product from different levels, including its composition, characteristics, usage, production process, consumer population, marketing means and so forth. Only by knowing more can we have a better understanding. It is also very important to choose the right packaging box type. In the process of selection, we should consider the budget cost, consider the form consistent with the product characteristics and try our best to make the packaging structure reasonable to save the budget, and at the same time, which can help to play a good product effect. The packaging box should conform to the modern trend and avoid excessive packing. This is not conducive to the sale of products, which will make consumers feel false, and furthermore, it will produce a bad experience. It is also important to choose a good material. Now we attach great importance to health. Whether it is the material itself, or the impact of abandonment on the environment, health and environment protection are the factors considered by modern people. A package cannot be opened by letting the customer feel that the product has a strange bad smell. This is not conducive to the long-term development of the brand. The consciousness of environmental protection is deeply rooted in the hearts of the people. The environmentally friendly packaging box can attract the attention of customers. It is the common goal of consumers and designers to create a packaging design that is conducive to environmental protection and human health. Like some overpacked boxes, they are gradually eliminated by the market. Packaging box requires companies not to blindly pursue so-called high-end products, but should be more closely linked to life, and use the good ideas on the packaging box so that the customers are willing to pay for them.